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·Recurva Team

Introducing Recurva: Revenue Recovery Autopilot for SaaS

announcementproductlaunch

Introducing Recurva

We're thrilled to announce the launch of Recurva — the AI-powered revenue recovery engine built specifically for B2B SaaS companies.

The Problem

Every SaaS company loses customers. But most don't see it coming until it's too late. By the time a customer sends a cancellation request, the relationship has been deteriorating for weeks or months.

The signs were there — declining usage, slower response times, missed payments, fewer support interactions. But without a system to detect and act on these signals, revenue walks out the door.

Our Solution

Recurva brings together three launch-ready capabilities:

1. Predict

Our launch ML workflow analyzes 40+ behavioral signals from your Stripe billing data first, with optional Segment or custom event enrichment when configured. The product surfaces binary churn risk, the strongest drivers behind each score, and recommended follow-up priorities so your team can act earlier.

2. Explain

Predictions alone aren't enough. Recurva uses SHAP-based feature attribution combined with LLM-powered narratives to explain exactly why each customer is at risk. No black boxes — just clear, actionable insights.

3. Act & Measure

Recurva helps teams respond quickly — review recommended follow-up, trigger supported actions, and track revenue impact from executed or confirmed interventions in one dashboard.

Getting Started

Getting started takes less than 60 seconds:

  1. Connect your data source — start with Stripe, then add Segment or custom event webhooks if you want broader enrichment
  2. Wait for initial sync — initial predictions typically appear after the next daily scoring run once import completes
  3. Review your dashboard — see risk scores, explanations, and recommended actions

What's Next

We're continuing to expand beyond the launch Stripe-first workflow. Current roadmap areas include:

  • CRM and support connectors — HubSpot and Intercom remain planned expansion areas
  • Deeper analytics — trend views, cohort comparisons, and benchmark layers remain roadmap work

Ready to stop losing revenue to churn? Start your free trial today.